October 2010

October 28, 2010

The Next Big Idea

What does the 1995 film Apollo 13, a chocolate bar and a broken laser pointer have to do with billion dollar ideas? Well, all three of these items were the catalyst that led to game-changing innovations in business.

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October 20, 2010

Apple TV is a Winner

The new Apple TV could very well be the hidden gem from the folks in Cupertino and in this review I’ll explain why. First of all, this is the second generation of the device, and as we’ve seen with the way Apple does things, they always learn from their initial products and constantly improve upon them. In this case, the new Apple TV has evolved significantly from its older brother. Apple has simplified the product, packed in in an even smaller case and made it all work right out of the box.

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October 13, 2010

The Evolution of Viral Marketing

According to Wikipedia, viral marketing is defined as “marketing techniques that use pre-existing social networks to produce increases in brand awareness or to achieve other marketing objectives (such as product sales) through self-replicating viral processes, analogous to the spread of virus or computer viruses.”

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October 9, 2010

Square Mobile Payment Service

Launched on December 1st, 2009, a new payment processing app called Square hopes become the PayPal of the smartphone era. Created by Twitter founder Jack Dorsey, Square is a simple credit card reader and software combo that works on the iPhone, iPad, iPod Touch and Android platforms.

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October 7, 2010

You Are the Product

We commonly think of ourselves as “customers” of companies like Google, Facebook, Twitter and other online services, however if you consider it, what is the flaw in this logic? Well, to answer that we need to ask another question: what is the universal trait that customers of any company have in common? They buy something! Now with that being said, what exactly have you purchased from Google, Facebook or Twitter recently? Oh, nothing? That’s what I thought.

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October 5, 2010

The Future of Foursquare

Yesterday was a bad day for location-based social media application Foursquare. The entire service appears to have crashed for several hours. Twitter was overrun with tweets about this significant outage and the Foursquare team was scrambling to figure out what to do. Apparently the service came back online a few moments ago and all is well. They claim that a full explanation will be released soon, so stay tuned for that.

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October 4, 2010

Getting Fat at the Golden Corral

If you’ve never been to the Golden Corral, you’re missing out on a true symbol of American hospitality. Where else can you find row upon row of hot, steamy, fried, greasy, starchy comfort foods all waiting to be devoured in limitless quantities?

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October 3, 2010

The Social Network (2010)

Vividly portraying the early days of Facebook and its anti-social founder Mark Zuckerberg, The Social Network goes behind the scenes of the social networking site we’ve all come to either love or loath. Just as there are very few “middle-ground” Facebook users (you either like the site or hate the site), I have a feeling this movie will garner a similar array of reviews at both extreme ends of the spectrum.

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October 2, 2010

The Future of Search Engines

Wanna know a secret? Traditional search is dead. Yep, I said it. You know what I mean; typing text into a blank box and clicking “Search” or “I’m Feeling Lucky” is slowly giving way to a new kind of search, something much more intuitive, accurate and helpful.  I’m talking about the new search technologies that are define Web 2.0 and continue to shape the way we live. These new forms of searching include:

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October 1, 2010

The Town (2010)

Adapted from Chuck Hogan’s novel, Prince of Thieves, this film follows the exploits of four lifelong friends in crime as they make their way through a series of armed robberies and attempt to avoid the heat of law enforcement. While the plot behind this bank heist thriller may not be very original, the method in which it was filmed makes up for that.

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