What Are You Reading?

read-more-books

Even though we’re all super busy, and the world is moving at a faster pace than ever before, we should take time out of our days to read good books on a regular basis. If that means dedicating just 20 minutes out of your day a few times a week, or blocking out just one solid hour of… [Read More]

Where Have You Been?

Where Have You Been?

Wow, I haven’t posted since last October! Time sure flies, because it seems like I wrote my previous article, “The Battle for Relevance” just the other day. Interestingly enough, I just read it again and noticed that it does sort of predict the new Google “Search plus Your World” feature, as one commenter pointed out…. [Read More]

The Battle for Relevance

google-sticker

Both Google and Facebook offer free services to their users. Google allows you to find what you’re looking for online as efficiently as possible, while Facebook allows you to stay connected with friends wherever you are. What do both of these services have in common? Well, both have no direct cost incurred by users. Neither… [Read More]

Step Beyond the Features

beyond-your-brand

Someone once asked, “What business is FedEx in?” Most would assume that they are in the shipping business. Some would say they are in the logistics business. However, if you think about it, Fedex is really in the peace of mind business. One of their early slogans was, “When it absolutely, positively has to be… [Read More]